Around 1947, Tutmarc's son, Bud, began marketing a similar bass under the Serenader brand name, prominently advertised in the nationally distributed L. D. Heater Music Company wholesale jobber catalogue of 1948. However, the Tutmarc family inventions did not achieve market success.Wiki info
The "Fender Bass" was a revolutionary new instrument for gigging musicians. In comparison with the large, heavy upright bass, which had been the main bass instrument in popular music, folk and country music from the early 1900s to the 1940s, the Fender bass could be easily transported to shows. The bass guitar was also less prone to unwanted feedback sounds when amplified, than acoustic bass instruments. In 1953 Monk Montgomery became the first bass player to tour with the Fender bass guitar, in Lionel Hampton's postwar big band. Montgomery was also possibly the first to record with the bass guitar, on 2 July 1953 with The Art Farmer Septet. Roy Johnson (with Lionel Hampton), and Shifty Henry (with Louis Jordan & His Tympany Five), were other early Fender bass pioneers. Bill Black, playing with Elvis Presley, switched from upright bass to the Fender Precision Bass around 1957. The bass guitar was intended to appeal to guitarists as well as upright bass players, and many early pioneers of the instrument, such as Carol Kaye and Joe Osborn, were originally guitarists.
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